Last Updated: September 10th, 2025

This Privacy Policy describes how we handle personal information that we collect through our websites, social media pages, online communications, and any other sites or services that link to this Privacy Policy (collectively, the “Services”). 

PERSONAL INFORMATION WE COLLECT

Here’s how we collect personal information in providing our Services. 

Personal information we receive from you

Data Categories

Examples

Contact Details

First and last name and email address.

Wallet Information

Digital asset wallet address and associated transaction information. Please note that this information is recorded on public blockchains, and we cannot delete or modify it.

User Content

Content you may create or share with us during our relationship, including posts on our social media pages and comment sections.

Preferences 

Language, interests, and other feedback or preferences that you might express during your use of our Services.

Marketing Data

Choices regarding our newsletters, surveys, and other marketing displayed or provided to you, and preferred methods of receiving such promotional communication.

Relationship Information

Details of your communications with us and details of your claims, complaints, and queries in general.

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Personal information collected automatically through your use of our Services 

Data Categories

Examples

Online Activity Data

Pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and duration of access, and whether you have opened our marketing emails or clicked links within them. 

Device Information

Your device’s operating system type and version, manufacturer and model, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), IP address, language settings, mobile device carrier, radio/network information (e.g., WiFi, LTE, 3G), and general location information.

We use the following tools for automatic data collection

Cookies

Cookies are pieces of information stored directly on the device that you are using and allow us to collect information such as browser type, time spent on the Services, pages visited, language preferences, and other traffic data. We and our service providers may use the information for security purposes, to facilitate navigation, display information more effectively, conduct analytics, and personalize your experience.

We do not currently respond to browser do-not-track signals. You can read more information about cookies at http://www.allaboutcookies.org/manage-cookies/index.html.

Local Storage Technologies

These technologies provide cookie-equivalent functionality but can store larger amounts of data, including on your device outside of your browser in connection with specific applications.

Pixel Tags

Also known as web beacons and clear GIFs, pixel tags may be used to, among other things, track the actions of users of the Services (including email recipients), measure the success of our marketing campaigns, and compile statistics about usage of the Services and response rates.

Google Analytics

We use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of the Services and report on activities and trends. This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to https://policies.google.com/privacy, and exercise the opt-out provided by Google by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.

We need to collect personal information to provide the requested Services to you. If you do not provide the information requested, we may not be able to provide the Services. If you disclose any personal information relating to other people to us or to our service providers in connection with the Services, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

HOW WE USE PERSONAL INFORMATION

Here’s an overview of how we use personal information in providing our Services.

Purposes

Examples 

Administering the Services

To provide the Services to you, including arranging access to your account, verifying your information, responding to your inquiries, fulfilling your requests, and sending you administrative information such as agreements to provide the Services and changes to our terms, conditions, and policies.

Operations and General Business

To conduct our operations (such as troubleshooting, diagnostic testing, performance analyses of our systems and Services, testing of new system features to evaluate their impact, system and log maintenance, technical support, system debugging, and hosting data) and to facilitate mergers, acquisitions, and other reorganizations and restructurings of our business (including prospective transactions).

Marketing

To send you our newsletters, publications, and updates that we think may be of interest to you. 

Relationship Building and Engagement

To respond to any posts on our social media pages and to conduct other user relationship building activities.

Personalizing Our Services

To personalize our interactions with you.

Improving and Developing Our Services 

To conduct data analysis, to monitor and analyze use of our Services, to use data analytics to improve the efficiency of our Services, to develop new features, to enhance, improve, repair, maintain, or modify our Services, to identify usage trends, to understand which parts of our Services are most interesting to users, to determine the effectiveness of our promotional campaigns, and for other similar purposes.

Aggregation and/or Anonymization

We may anonymize and aggregate personal information that does not identify you or another individual and use and share such data for our own business purposes. 

Security and Fraud Prevention

To conduct audits, to verify that our internal processes function as intended and are compliant with legal, regulatory, or contractual requirements, to monitor for and prevent fraud, and for security purposes, including maintaining system security.

Legal and Compliance

To fulfill our legal and compliance-related obligations, including complying with applicable laws, complying with legal processes, responding to requests from public and government authorities, meeting national security or law enforcement requirements, complying with requirements set by industry-specific supervisory bodies, enforcing our terms and conditions and standards, protecting our operations, protecting the rights, privacy, or property of our business, responding to auditors, pursuing available legal remedies, making insurance claims, defending claims, and limiting the damages that we may sustain.

HOW WE DISCLOSE PERSONAL INFORMATION

Here are the types of entities to which we may disclose personal information in providing the Services.

Service Providers 

We use service providers that provide hosting, information technology, customer support, email and communications delivery, and analytics services for the purposes listed above.

Professional Advisors

We use accountants, actuaries, auditors, experts, consultants, lawyers, banks, and financial institutions to support our business.

Authorities and Others 

If we are required by law or legal process or if we deem the disclosure appropriate for other legal, compliance or fraud-prevention purposes, we may disclose personal information to law enforcement, public, regulatory, and government authorities, courts, or other entities that obtain valid subpoenas.

Other Online Services

When you interact with us, you may choose to share information and content on our social media pages and other online services.

Business Transferees

We may disclose or transfer your personal information to third parties such as acquiring entities and their advisors in the event of any reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceedings). 

SECURITY

We seek to use reasonable organizational, technical, and administrative measures to protect personal information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please notify us immediately.

MARKETING CHOICES

You have choices regarding marketing-related communications. If you no longer want to receive marketing-related communications from us on a going-forward basis, you may opt-out by following the unsubscribe instructions in any such message. 

We will try to comply with your request(s) as soon as reasonably practicable. Please note that if you opt out of receiving marketing from us, we may still send you important administrative messages, from which you cannot opt out.

THIRD-PARTY SERVICES

This Privacy Policy does not address, and we are not responsible for, the privacy, information, or other practices of any third parties. This includes any third party operating any website or service to which our Services link, or third-party protocols with which you interact (e.g., Hyperliquid or stablecoins), each with their own privacy policies. The inclusion of a link on our Services does not imply endorsement of the linked site or service by us or by our affiliates.

CHILDREN

The Services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from individuals under 13.

UPDATES TO THIS PRIVACY POLICY

The “Last Updated” legend at the top of this Privacy Policy indicates when this Privacy Policy was last revised. Any changes will become effective when we post the revised Privacy Policy on the Services.

CONTACTING US

If you have any questions about this Privacy Policy, please contact us at legal@button.xyz.